Strategy

Mission

Salcomp's mission
- To provide the most innovative and environmentally friendly adapter and charger solutions.

Vision

Salcomp's vision
To become global No. 1 in global adapters and chargers
- To strengthen the global leadership in mobile phone charger solutions
- To establish a strong position in other selected low-to-medium power range adapter and charger solutions
- To achieve add-on growth from accessory adapter and charger markets

Key elements of the strategy for 2011-2013

Growth

Achieving growth by

-Growing the business in selected 5-150W power adapter and charger segments to a company cornerstone business
-Growing Accessories to a company cornerstone business
-Growing further in mobile phone chargers for Top 15 mobile phone manufacturers


Operational efficiency

Improving our operational efficiency by
- Capitalizing on our global presence
- Balancing raw material cost, availability and flexibility through optimizing the level of vertical integration in the supply chain
- Increasing productivity through automation
- Maintaining tight management of fixed costs

 

More information on the strategy key elements in the Annual Report 2009 on pages 8-9